The Center Mixed Martial Arts is a unique martial arts and fitness concept headquartered in Avalon Park, Orlando, Florida. Several factors differentiate The Center from traditional martial arts studios. First, The Center’s studios are located within Walmart Super Centers throughout the county, from Colorado to Florida. Second, instruction is provided via hands on training by trained and experienced coaches, as well as via instructional videos created exclusively by The Center and led by the top instructors in the world.

 

The Center’s relationship with Walmart allows the company to provide its services, and the services of its franchisees inside Walmarts around the country. This creates access to tens of thousands of potential clients each week that walk directly in front of The Center’s studios. This distinct advantage is why The Center’s monthly new member rate is over 3 times the national average. In addition to being conveniently located, The Center prides itself on affordability. Because traffic is so high and costs are so low the company is able to offer martial arts at an affordable price while still being profitable, which has opened the door to martial arts to individuals that would not have been exposed prior to the company’s existence.

 

The company owns studios throughout the country, and is expanding rapidly through franchising. By franchising with The Center, individuals are able to get into the industry or expand their presence within a market at a lower cost and with higher new customer volumes than a traditional martial arts studio.